Arital officially launched on the same day Creative Director Ronaldinho Zara turned 25. Alongside his partner, Maria Ariza, who also serves as the brand’s Financial Director, they started Arital with one goal: to create something meaningful for the creative community in Aruba and beyond.
Arital is an Aruban streetwear brand with a simple but strong purpose—to support artists who use digital tools to express their creativity. As young creatives, Ronaldinho and Maria understood how hard it can be to grow as an artist, especially in the digital world. Even when digital art started to grow through things like NFTs, many digital artists weren’t taken as seriously as traditional ones.
Arital wants to change that. The brand believes creativity has no limits, whether you use a paintbrush or an iPad. What matters is the idea, the vision, and the passion behind the work.
That belief is even in the name: Arital comes from the words "art" and "digital."
For the first launch, Arital Apparel focused on slightly oversized t-shirts. But these weren’t just any t-shirts, they were designed to feel like wearable art. Ronaldinho took inspiration from streetwear culture, architecture, and art festivals he experienced while living in Antwerp, Belgium, and blended them with the creative energy of Aruba.
Arital — A streetwear brand from Aruba, made for those bold enough to leverage their creativity in the digital era.
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